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Nour elchourbaji's Innovative Dried Fruits Packaging

Nour elchourbaji's Fruit Bites project is a creative endeavor aimed at revolutionizing kids' snacking habits. The packaging design, inspired by the founder's journey into parenthood, features transparent pouches to showcase the natural dried fruits, coupled with captivating character designs to entice children towards healthier choices.

The mission behind Fruit Bites is to empower parents to transform their children's snacking patterns, steering them away from unhealthy options towards wholesome, natural dried fruits. The project commenced in August 2019 and concluded in October 2019, with the design process centered in Cairo.

Recognized for its ingenuity, Fruit Bites received the Bronze A' Design Award in 2020, acknowledging its outstanding contribution to promoting healthy lifestyles and its innovative approach to packaging design. Nour elchourbaji, a freelance Art Director & Graphic Designer based in Dubai and Cairo, has demonstrated exceptional creativity and dedication in bringing this project to life.

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