FOR IMMEDIATE RELEASE

"Undiscovered Landscapes" Collection Melds Lithuanian Heritage, Zero-Waste Techniques, and Contemporary Fashion

Kestutis Lekeckas, renowned for his subtle yet innovative approach to fashion, has launched "Undiscovered Landscapes," a groundbreaking collection of sustainable coats. Each piece is meticulously crafted from high-quality natural wool fabrics-such as merino, cashmere, and alpaca-sourced from production waste that would otherwise be discarded. By employing traditional Lithuanian patchwork techniques, Lekeckas transforms these remnants into map-like patterns, symbolizing both the complexity of global events and the urgent need to redraw our mental maps for a sustainable future.

The collection stands out for its commitment to zero-waste technology and circular design. Every coat is unique, sewn using standard sizing but easily alterable and customizable to individual preferences. The design allows for ongoing repairs and updates, making it possible to replace worn parts or introduce new cuttings, thus extending the garment's life and ensuring it remains relevant for multiple seasons. This approach not only reduces waste but also fosters a deeper connection between wearer and garment, encouraging mindful consumption and long-term use.

Rooted in extensive research into Lithuanian national costume and patchwork art, "Undiscovered Landscapes" is both a tribute to heritage and a response to contemporary challenges. The collection's visual language evokes aerial views of shifting landscapes, inviting reflection on sustainability, global tensions, and the fragility of our world. By offering warmth and resilience through thoughtful design, Lekeckas positions fashion as a powerful medium for social commentary and positive change. The collection's recognition with a Bronze A' Design Award underscores its technical ingenuity, creative vision, and contribution to quality of life improvements.

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