FOR IMMEDIATE RELEASE

Jonde Book Cover Bag: Award-Winning Sustainable Accessory for Modern Readers Blends Functionality and Style

Moeko Kakizoe's Jonde Book Cover Bag has captured the Iron A' Design Award 2025 in the Fashion and Travel Accessories category, recognizing its innovative blend of practicality, sustainability, and modern aesthetics. Conceived in 2022 and first exhibited at the Frankfurt Book Fair in 2023, Jonde is designed to protect books on the go, addressing the common issue of bent corners and wear during daily commutes. The bag's thoughtful features include multifunctional exterior pockets, a mini wallet, a pen holder, and an integrated bookmark, making it an ideal companion for avid readers and urban travelers alike.

What sets Jonde apart is its commitment to environmental responsibility. The bag is crafted from apple leather, a material derived from recycled apple skins and cores, combined with bio-based resin. This innovative approach not only reduces waste but also delivers a luxurious feel and durability. The interior is engineered to securely hold both softcover and hardcover books, with an elastic band and tailored pocket, ensuring versatility for various reading materials. The removable and adjustable strap allows the bag to transition seamlessly from a shoulder bag to a clutch, enhancing its adaptability for different lifestyles.

The development of Jonde involved extensive research, including visits to bookstores and libraries to study book sizes and reader habits, as well as direct feedback from users at the Frankfurt exhibition. Overcoming challenges such as sourcing manufacturers for apple leather and balancing aesthetics with durability, Kakizoe refined the design through multiple prototypes and user testing. The result is a product that not only meets professional and industrial standards but also reflects a deep commitment to sustainability, modern luxury, and user-centric design. The Jonde Book Cover Bag will be available to the public in September 2024, offering a new standard in functional, eco-conscious accessories.

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